Our way is to work directly with you, going through an extensive discovery period to review and analyse your branding, marketing and current digital strategies.
Based on our findings we provide creative solutions on how to refine or rebuild your brand, organize and create new marketing campaigns and properly utilize web, mobile and social media vehicles.
We're not big on big talk.
But we're great listeners.
We never assume what your pain points are. That's why we prefer you do the talking. Tell us about you, your company, what's working and most importantly what's not. Then lets talk about how to fix them together. Your needs and business goals are the driving forces behind the great work we can accomplish.
Understanding your company DNA is essential for us to deliver the best creative that will truly help achieve your business objectives.
So If you would like to talk, we'd be happy to listen.
Our process is simple:
Let us count the ways.
Discovery
We go through an extensive discovery period to review and analyse our clients business goals and vision. Once we get a clear snapshot of what they are trying to achieve we then review their branding, marketing and digital strategies and see where they are not lining up and what changes in strategy need to be made.
In some cases a new, cohesive, overarching strategy needs to be created. In others minor tweaks are all that are needed. In all cases this period ends with a foundation document that guides the way for all steps of the project.
Creative
The strategy outlined in the foundation document provides the bedrock for the creative stage.
We fuel your creative project with doses of visual mock-ups, sketches, music, brainstorming and creative writing. Yeah, it's pretty cool. But we don't want to steal all the fun. That's why this process is often very collaborative and we provide many opportunities for our clients to be involved every step of the way.
By treating the creative process in this manner we keep the process streamlined and on target.
Implementation
Following the creative stage is implementation and production. Our designers, developers and writers go all the way to make your project a success.
Some call our vigorous quality assurance somewhat obsessive. To them we say thank you! Because as design professionals no detail is too small. Our QA following initial development ensures that the implementation cycle is completed to the highest level of expectations. Yours.
Monitoring
Upon client request we will use a variety of business intelligence tools, such as Google analytics to monitor and analyse web data to track user behaviour or campaign success. From here we can help to evolve ideas and sharpen digital strategies. Based on our data we can make informed recommendations on clients websites and campaigns to further push and strengthen customer engagement.
